Course Objectives

This is a practical course for consultants and trusted advisers who want to be able to generate more leads from existing clients and existing clients.  During a highly interactive workshop, attendees develop the practical skills to be able to generate leads conversationally and in a way that builds trust. It is ideal for those who want to quickly generate interest in specific products and services through networking, webinars, seminars, and talking to existing clients.

When you run this as an in-house course it is tailored to your specific lead generation challenges and objectives. Up to 21 people can be accommodated within the standard price. However, please do ask if you have a larger group.

This is a 1 day training but we can design a shorter version for your special event.

Course Outcomes

By the end of the course attendees will have a clear understanding of what makes an ideal client, what would motivate them to have a sales conversation, and how to clearly communicate the value of their products and services.

Attendees will feel comfortable and confident to start generating more sales leads from day-to-day conversations.

Suitable for:

  • Consultants
  • Trusted advisers
  • Business developers
  • Business owners

Course Topics

  • The consultative approach to lead generation
  • How to spot an ideal client
  • How to communicate the value of your products and services
  • The power of example stories
  • How to spot and respond to buying signals
  • Speaking your client’s language
  • Handling a sales opportunity