Consultative selling is essential for anyone selling business services or solutions. It will enable you to turn small opportunities into large opportunities, avoid price objections, and eliminate time wasters.

But how do you do it properly? In this consultative selling video mini-course I created through my sales coaching and business development coaching company,

I explain the basics of consultative selling and a model for approaching the sales meeting. Even if you have some experience in consultative selling, it should provide you with a different perspective. It is just under 14 minutes long.