Principle 07 · Questions
5 important consultative selling questions
The principle · 2015
The right questions uncover motivation, priorities and the real decision process.
Read the original in the archive ↗Editorial perspective · AI in practice
AI can suggest questions in real time during calls. The skill becomes listening to the answer and following the emotion, not the script.
How to apply it this week
- Let conversation intelligence capture notes so you can listen fully.
- Ask one question AI would never think to ask: about the person, not the project.